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Context contains every part that shapes clever conduct: paperwork, structured knowledge, reminiscence of earlier interactions, workflows, insurance policies, and even unstructured sources akin to audio or video. Stitching collectively all of the related context and feeding it to AI is what permits AI to make related, constant, and accountable selections.
Briefly, we’re shifting from a prompted world to a contextual one, and from instructing AI to equipping it.
The problem of knowledge selection and scale
Constructing this context layer isn’t easy. For many years, enterprises have struggled to handle structured knowledge from techniques akin to ERPs, CRMs, and numerous analytics platforms. At the moment, the image is much more complicated as a result of context comes from in every single place: chat transcripts, help tickets, sensor feeds, video, contracts, PDFs, and extra.

